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Background

Living with HIV (“LwHIV”) is Standard Chartered’s brand for its award-winning work-place HIV education and awareness programme, and is supported by a comprehensive Group HIV and AIDS policy.

This programme started in 1999, following the discovery that HIV related absenteeism was having a significant negative impact on revenue generation in one of our African markets. Successful implementation of an HIV and AIDS policy, alongside a workplace HIV education programme led to implementation across all our African markets in 2000, and ultimately globally in 2003.

HIV Champions in Tanzania

The Bank’s HIV and AIDS intervention focuses on prevention through education rather than fundraising. We use our core operations and core skills to educate and raise awareness: giving people the facts about HIV and AIDS enables them to make safe lifestyle choices, thus reducing the number of new infections. Education also dispels the myths that drive stigma.

The education programme, supplemented by a compulsory e-Learning module, is run through a network of staff volunteers (called “HIV Champions”) who conduct face-to-face peer education sessions, both within the Bank and externally. We currently have 850 HIV Champions across 50 countries.

Global HIV Champions

Standard Chartered has pledged to the Clinton Global Initiative to educate one million people on HIV and AIDS by 2010. This number will be achieved through partnerships with other organizations.

Educating SME construction workers in Thailand

The offer

• Standard Chartered will provide, free of charge, all its award-winning HIV workplace education materials to the partner organization for their own in-house use, including e-Learning and face-to-face workshop guidelines.
• Our HIV Champions will work with the partner organisation in country to develop a tailored workplace HIV education programme that suits their needs and they will train employee volunteers within the partner company as peer HIV educators – we recommend one peer educator for every 150 employees (or 2 in case of less than 150 employees). This service will also be provided without charge.
• In return, the partner organization commits to educate an agreed number of employees about HIV and AIDS to contribute to our one million target and permits us to name them as partners in HIV education.

Opportunity

Benefits to the partner organization include:

• Proactively contributing to the global fight against HIV and AIDS.
• Protecting a healthy workforce.
• Fantastic employee engagement vehicle, easily implemented at low cost.
• Opportunity to develop employee skills outside boundaries of their BAU roles.

The HIV education tools

• An online e-Learning HIV education module with end of course test, currently available in English and Traditional Chinese, and shortly available in Simplified Chinese, Korean, Thai and Indonesian.
• A suite of HIV education tools that provide a minimum standard of HIV education, but can be readily adapted to suit different audiences, cultures, education levels, and presentation times whilst still effectively communicating the important facts about HIV and AIDS. Under translation to above languages.
• All HIV education tools updated this year by external experts to include the latest information, and incorporate our experience of running an HIV education programme globally (we are the only MNC that does this).
• We understand how to adapt key messages so they resonate and are acceptable in different cultures.
• Experience of 850 HIV Champions across 50 countries, all of whom have been retrained this year and are passionate about the cause.

Reasons to be involved – key facts about HIV and AIDS

• 33.2 million people living with HIV around the globe: two-thirds in sub-Saharan Africa, 15% in Asia, remainder rest of the world.
• 6,800 new infections every day in 2007.
• Half of new infections are caused by men and women having unprotected sex with an infected partner.
• Half of new infections are under 25 year olds – the future workforce.
• Individuals can take steps to manage their HIV condition; ultimately almost all will need to receive Anti-Retroviral Therapy (“ART”) to survive. Once started, ART must continue for life, without interruption.
• As medical advances improve ART, people live longer – but they must still continue their treatment uninterrupted.
• For every one person receiving ART, seven people become newly infected.
• 30 million people so far.

Commitments to date

Our credentials

We have received global external recognition for LwHIV, including:

• 2008   UNAIDS – cited as “world leaders” in HIV workplace education
• 2007   Global Business Coalition on HIV/AIDS:
  Award for Business Excellence Core Competency, 2006
• 2005   Botswana Business Coalition on HIV/AIDS, Red Ribbon Award:
  Most Innovative Workplace HIV/AIDS programme, 2005
• 2005   International Association of Business Communicators (IABC):
  Malaysia Silver Quill Awards, 2005
• 2004   Dr Siti Hasmah Award for Special Mention:
  Prevention Education on HIV/AIDS (Malaysia), 2004
• 2003   Global Business Coalition on HIV/AIDS:
  Award for Business Excellence in the Workplace, 2003
• 2001   Commonwealth Award for Action on HIV/AIDS